Content Standards

Ninja Transfers supports bringing groups and communities together using custom apparel. We appreciate the impact a unifying focal point can have on building relationships among people.

We understand that people have diverse perspectives as communicated through the custom designs they create. However, we must balance our customers' goals and freedom of expression with the potential negative impact on others and the general public.

We use the following standards to clearly communicate what Ninja Transfers will, may, or will not print when creating custom products.

Stoplight Content Standards

Ninja Transfers uses a set of content standards to set clear expectations about what will be printed. We use a color-coded, stoplight system to identify the types of content that meet our standards:

If a design is found to be questionable, we’ll help you to create an alternative that meets these standards.

Ninja Transfers content categories are listed below. These descriptions provide general guidance and are not intended to be exhaustive. The ultimate decision on design approval rests with our content standards team.

Red Light: Designs That Will Not Be Printed

Ninja Transfers will not print designs when we a reasonably confident that they:

Violate the intellectual property rights of others (see intellectual property policy)
Constitute libel, fraud, or other illegal activity
Encourage violence or abuse against people or groups
Constitute or include hate speech
Encourage hate or harassment of private individuals
Promote, feature, or encourage the use of hard drugs
Feature explicit sexual content or nudity of a non-artistic/health/medical nature
Include sexually suggestive images or text involving children
Promote, feature, or encourage underage drinking, smoking, or marijuana use

Yellow Light: Designs That May Not Be Printed

Ninja Transfers may not print or may require changes to designs that:

Include defamatory statements
Encourage hate or harassment of public figures
Dehumanize people or encourages violence
Include vulgar or lewd content
Feature sexually suggestive content including images of an artistic/health/medical nature
Focus on violence, including events, terms, or images
Promote, feature, or encourage illegal activity
Promote or defend criminal or alleged criminal acts
May inspire harm or violence

Green Light: Designs That Will Be Printed

Ninja Transfers will print designs that:

Use language and images for people of all ages
Are unlikely to offend others
Support intellectual property rights by using legally authorized content

Questions About Content Standards & Printing?

If you have any questions about your design, whether it meets our standards for printing or how it may need to be adjusted, please contact one of our ninjas using: